Paid Advertising

The secret to paid advertising lies in connecting with the right audience at the perfect moment, delivering a message that resonates deeply. Ilett Digital employs a data-centric approach to audience targeting, harnessing the power of advanced segmentation strategies and robust advertising platforms to guarantee your ads captivate the individuals most likely to convert. From demographic and behavioural targeting to dynamic retargeting and custom lookalike audiences, we explore every avenue to ensure precision and campaign success.

• Google Ads: Our team excels in architecting and optimising high-impact Google Ads campaigns, leveraging the full spectrum of search, display, performance max and video advertising to drive qualified traffic and generate leads across the overall Google network.

• Social Media Advertising: We have expertise in navigating the complex world of social media advertising, crafting captivating campaigns on leading platforms such as Facebook, Instagram, LinkedIn, Tiktok and Twitter to engage your target audience at the right time.

• Retargeting and Remarketing: Our team implements retargeting and remarketing campaigns to reignite the interest of visitors who have previously interacted with your brand, ensuring your business remains at the forefront of their minds and dramatically increasing conversion rates.

• 360-Degree Campaign Management: From keyword research and persuasive ad copywriting to strategic bid optimisation and relentless performance monitoring, we assume complete control of your paid advertising campaigns, guaranteeing efficiency and an unbeatable return on investment.